| By:
Beka Ruse
The
concept of the follow up autoresponder revolutionized
Internet Marketing. Now, "Auto Message
Setup" promises to bring the field an even
greater degree of efficiency.
This
recent innovation lets experienced marketers
painlessly transfer marketing know-how to their
entire downlines. A marketer can now provide
each of his downline representatives with a
follow up autoresponse system that is already
packaged with the marketer's pre-written messages.
The
result? Just a few minutes of work on the part
of an experienced marketer, and each of his
reps is set up with the same tried and true
marketing messages.
Case
Study: Marketer Matt and the New Breed
For example, take a look at the case of a fictional
network marketer named Matt M:
For
years, Matt has been successfully marketing
All Natural Pharmaceuticals using a follow up
autoresponder. In fact, much of his success
can be attributed to the set of seven messages
e-mailed to all of his potential customers.
Matt has carefully crafted those messages over
the years, and they're really great.
Recently,
Matt has been trying to pass what he's learned
along to his downline representatives. He explains
his marketing principles over the phone, and
he knows that several of his reps pass his follow
up messages around amongst themselves.
However,
Matt finds that his pearls of wisdom rarely
survive this 'telling and retelling' intact.
He knows his reps aren't getting anywhere near
what they could out of his knowledge. He wishes
there were a way to harness today's technology,
and put it to use for the greater good of his
downline...
Enter
Auto Message Setup
Using an Auto Message Setup system, Matt's downline
reps can order their own follow up autoresponse
accounts that are already packaged with Matt's
pre-written messages. They can reap the fruits
of Matt's experience with ease.
Each
rep will customize Matt's messages for himself
by logging in to his new follow up autoresponder
account, and entering his own contact information.
Here
is Matt's original autoresponse message:
Hi LEAD NAME,
Thanks
for stopping by the All Natural Pharmaceuticals
web site today! We hope you come back soon!
Best
Regards, Matt M.
matt@all-natural-pharma.com 918 Awl St.
Natural, PA 22314
Notice
that the message greeting uses a variable, (LEAD
NAME). The variable ensures that each of Matt's
leads will receive a message personalized with
his or her own name. Notice, also, that Matt's
name and address are at the end of the message.
Case
Study: Downline Dan and the New Breed
Dan is one of Matt's downline representatives.
He's ordered his own follow up autoresponder
through Matt. Since Matt is using Auto Message
Setup, Dan's account came pre-packaged with
Matt's marketing messages. Dan personalized
those messages to himself by answering a few
questions in his Online Control Panel. Now Dan
is sending his own personalized version of Matt's
messages to his customers! All of the basic
content is Matt's, but Dan's contact information
is on the letters. Here is the autoresponse
that Dan sends to his potential customers:
Hi, LEAD NAME
Thanks
for stopping by the All Natural Pharmaceuticals
web site today! We hope you come back soon!
Best
Regards, Dan D.
dan@pharma-ceuticals.com 5 Farm Way
Sootuh, TN 88457
Notice
that the contact name and address at the end
of the e-mail are Dan's, but that the greeting
at the beginning of the message still includes
the name of Dan's lead.
Mission
Accomplished
With Matt's experience in hand, Dan is now marketing
more successfully than ever before. And he isn't
the only one - Matt's entire downline is now
using his marketing messages! Matt's commissions
are growing exponentially.
Matt
and Dan's situation is not unique. Any network
marketer with an established downline can take
advantage of the opportunities available in
an auto message setup system. There's no better
way to put more auto in your autoresponder.
Beka
Ruse fights spam as the Business Development
Manager at AWeber Communications. Ad tracking,
live stats, and a strict anti-spam policy. Automated
E-Mail Follow Up From AWeber.
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